Minimum Viable Business
Let's get practical. We know you don’t just want to start a business; you want it to be successful. And while it’s true that there are more new businesses being launched today than ever - Lets ensure your success.
Introduce Yourself!
How to Navigate this Course
Course Overview
Overview: Coming Up with a Viable Business Idea
Activity 1: Business Idea Filter #1: Your Values and Goals
Activity 2: Business Idea Filter #2: Your Passion
Activity 3: Business Idea Filter #3: Your Skillset
Activity 4: Putting Your Initial Business Idea into Words
Discussion: Recap and Reflection
Overview: Using Market Research to Sharpen Your Business Idea
Activity 1: What’s Your Market?
Activity 2: Who’s Your Ideal Customer?
Activity 3: Getting Input from Your Market
Discussion: Recap and Reflection
Overview: Piloting Your Business Concept
Activity 1: Coming Up with the “Minimum Viable Version” of Your Product or Service
Activity 2: Creating Your Pilot Group
Activity 3: “Co-Creating” Your Product or Service with Your Pilot Group
Activity 4: Making the Call—Go, No Go, or Go Back
Discussion: Recap and Reflection
Overview: Review and Next Steps
Activity 1: What You’ve Learned
Activity 2: Your Action Plan Moving Forward
Activity 3: Conclusion